Free tools
Built for founders deciding what to spend, not for marketers looking for another app. No email required to use them, and they’ll tell you plainly when the answer is “don’t hire an agency yet.”
Marketing budget calculator
Tells you what to spend on marketing this month — and whether you should be spending on ads at all yet. Built from real agency rules, not a percentage guess.
Break-even ROAS calculator
A 30-second version: enter your margin and order value, get the ROAS you need just to break even.
Agency vs. in-house calculator
Total cost of doing it yourself — salary, tools, training, your own time — against a retainer.
Want to be told when the next one’s live? Get in touch.